Ivijan-Stefan Stipić


Ivijan-Stefan Stipić's Available Articles

What Is a Press Kit and Why Do You Need One?

A press kit, often referred to as a media kit in business environments, is a pre-packaged set of promotional materials of a person, company, or organization distributed to members of the media for promotional use. They are often distributed to announce a release or for a news conference. A press kit is like a resume for your company. In it is a collection of company information and articles put together to address questions from the media, investors, potential clients and others. The...

The Process of Developing

This is one of my brainstorming when I teach my younger colleagues. Sometimes it is enough just an idea to does something well. In that case, time is the only investment. Later this idea bring some money, and if you're smart, you will investment in a new idea. It is a harsh reality. Just need to be persistent and success will come by itself. How to Get an idea? Well... The only inexhaustible energy source in any person on Earth is exactly the idea....
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